Postcards are an inexpensive, easy way to attract positive attention for your child with industry professionals. If your child has a new project airing on TV, coming out on DVD or a special stage role, you might want to let the pros know. If your child needs an agent or manager, send a postcard. Reach casting directors working on projects that hire children.
Postcards should contain limited text, short and to the point. They may contain your child’s headshots. You might instead, use stills or movie posters if you can get permission to use them.
They don’t require opening when they are delivered and don’t take up too much space.
For more on when and how to use postcards, read the Bizparentz article on postcard marketing.